Media Placements

Media Placements – 11/11/2020

November 11, 2020

Mushrooms in the News: 11-11-2020

SHAPE magazine emphasized the importance of Omega-3s, Vitamin D and Vitamin B12 for supporting a healthy immune system in the November issue. The article explains that “vitamin D reduces inflammation and helps regulate our immune system.” Furthermore, among recommended food sources of vitamin D are mushrooms, which “contain smaller amounts” of vitamin D.

Chef Jeremy Kiens of River Valley Farmer’s Table shared how to make the restaurant’s Better Burger, an 80/20 blended burger, on Chicago’s Very Own WGN 9.

MEDIA + SOCIAL/DIGITAL HIGHLIGHTS

CONSUMER

TRADE

SOCIAL/DIGITAL

Top Posts

Top social posts this week included a spotlight on how to incorporate mushrooms into traditional holiday dishes, as well as a post sharing how to use up extra mushrooms with The Blend. Both posts inspired comments from fans who shared how they use mushrooms in both holiday and blended recipes.

Post Performance:

  • Impressions: 13,975
  • Engagements: 1,233 
  • Reactions: 868
  • Comments: 18
  • Shares: 91

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Post Performance:

  • Impressions: 5,847
  • Engagements: 258 
  • Reactions: 174
  • Comments: 8
  • Shares: 24

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