Retail Tracker #2

Retail Tracker Report

Period ending 04/20/2025

Produced every four weeks, the Retail Tracker Report provides insight into category dollar sales, segment and variety sales, average price per pound, and other helpful metrics.

  • The external marketplace had an outsized influence on food-related spending in the first quarter of 2025, with consumers emphasizing home-prepared meals.
  • Technomic lowered its foodservice, including restaurant, sales projections for 2025, now expecting inflation-adjusted growth of -0.2% for restaurants and +0.3% for foodservice as a whole.
  • Placer.ai, which tracks cellphone traffic, showed a 1.6% decline for quick service restaurant traffic while fast-casual visits remained flat in Q1 2025.
  • Despite the Easter holiday, vegetable and mushroom sales were subdued in the quad-week ending 4/20/2025.
  • The rate of decrease for mushroom dollar, unit and volume sales in the quad-week was higher than the decline in the 52-week period.
  • Crimini had the best performance of the bigger sellers; however, it also lost ground year-over-year.
  • Organic mushroom sales fell behind year-ago levels in the latest four weeks.

Download your copy of the quick two-page summary,
the plug-and-play PowerPoint ready for use, and the in-depth Excel data file.


Source: Circana, Integrated Fresh, MULO, 4 or 52 weeks ending 04/20/2025

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