Retail Tracker

Produced every four weeks, the Retail Tracker Report provides insight into category dollar sales, segment and variety sales, average price per pound, and other helpful metrics.

Fresh Mushroom Sales Review: 03/24/2024

The latest retail data looking at the weeks ending March 25th is now available. A few of the highlights:

  • Retail food and beverage inflation continued to be low, with deflationary prices for mushrooms in the latest four weeks. Foodservice prices are increasing much faster.
  • Mushroom retail dollar sales declined 4.4%, with volume down 3.8%.
  • Specialty mushrooms (-8.1% in YOY pounds) and white mushrooms (-5.3% YOY) had bigger volume declines, whereas portabella pound sales grew by 0.5% year-on-year.
  • The quad week saw a 1.6% decline over the latest quad week volume sales. This is in line with historic averages.
  • The share of dollars sold on promotion increased to 20% in the quad week.
  • Whole mushrooms continued to outperform sliced/cut/diced.

Download your copy of the quick two-page summary,
the plug-and-play PowerPoint ready for use, and the in-depth Excel data file.


Source: Circana, Integrated Fresh, MULO, 4 or 52 weeks ending 03/24/2024

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