Sales and Marketing Materials

Sales and Marketing Materials

Enhance any promotion by using the Mushroom Council’s free marketing resources and how-to guides to sell more fresh mushrooms.

Mushroom Loyalist

The Mushroom Council® will target its most loyal shoppers in an all-new multimedia advertising campaign aimed at encouraging those who already love mushrooms to purchase even more.

Mushroom Monday

Created by the Mushroom Council® and launched across multiple channels, Mushroom Monday features restaurants, retailers, health influencers and home-cooks making mushroom-centric dishes for Mushroom Monday.

Campaign Calendar and Tools

Every year the Mushroom Council lines up strategic partnerships and innovative promotions to help you increase mushroom sales. Our campaign calendar and planning tools will help you amplify the Council’s programs throughout the year.

Image Library

Download photos and variety information for each mushroom type for use in your marketing materials and consumer education program.