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June 16, 2017

Mushrooms in the News: 06-16-17

Blended Burger Project coverage continues to be strong as restaurants promote their blended burgers in their hometown.

lTop highlights from the week include:

  • The San Antonio Current touted three local participating restaurants, including Tatu’s Food Debauchery, who’s ‘Dragon Burger’ currently sits in sixth place (Image right).
  • The Sun Herald highlighted the blended burger created by Chef Kristian Wade of Mississippi’s Beau Rivage Resort and Casino, complete with a how-to video. Wade noted in the post that participating in BBP is “the perfect opportunity to bring awareness of sustainable food sources to our staff and guests.”
  • Inlander, an Urban Weekly in Spokane, Washington, posted an article titled “Eat less meat: Local chefs participate in James Beard ‘Blended Burger Project.’ It notes that mushrooms “heighten the rich and savory characteristics, called umami, of both the meat and mushrooms, and (…) the abundant and diverse fungi is significantly less expensive to procure, and offers a substantially lower environmental impact during production as compared to meat.”
  • My Recipes shared Cooking Light’s video on Facebook demonstrating how to make a blended burger at home.

AP contributor and Food Network personality, Melissa D’Arabian posted a delicious meat and potatoes steakhouse salad, which ran in Washington Post. The salad celebrates traditional steakhouse flavors, including “garlicky meaty mushrooms.”

Since the launch of BBP, more than 1,500 posts have been posted to Instagram and Twitter by more than 800 users. Top posts this week include:

Instagram Post 1
Instagram Post 2

NOTEWORTHY ARTICLES

Blend Coverage

 

Mushroom Nutrition, Recipes and Other News

 

NOTEWORTHY SOCIAL/ DIGITAL ACTIVITY

Most Popular Mushroom Channel Social Posts

Facebook: Your backyard barbecues just got a whole lot tastier thanks to these summer mushroom recipes ☀️?? >> http://mushro.ms/2qETlgT

  • 267 Reactions
  • 5,324 Reached

Blenditarian Facebook: “What’s the secret to building a better burger? If you ask the James Beard Foundation and Chefs Greg Denton and Gabi Quiñónez Denton, it’s using *less* meat.” (via Food Network) #blendedburgerproject #blenditarian

  • 27 Reactions
  • 597 Reached

Twitter: 7 ‘Shrooms You Should Be Eating For Major Health Benefits https://t.co/AXTtLscnGQ via #MushroomMonday

  • 8 Reactions (responses, clicks, retweets)
  • 11,182 Reached

Blenditarian Twitter: No bun? No problem. Congrats to last night’s #Chicago @ChefFight#BlendedBurger Battle winner Darren McGraw of @ampersandchi ??? https://t.co/mqUKfNPX3i

  • 6 Reactions (responses, clicks, retweets)
  • 2,518 Impressions

Instagram: Your backyard barbecues just got a lot tastier! Check out our lineup of summer mushrooms recipes up on the blog today! ☀️?? LINK ? PROFILE

  • 72 engagements

Blenditarian Instagram: Repost from @healthy_sav_takes_atl | A burger can’t possibly be healthy, right?!? Think again! Thanks to the @beardfoundation for the “The Blended Burger” Content going on now thru the end of July. Hampton + Hudson is featuring this one made with chicken, mushrooms, topped with kale & Swiss cheese! It was extremely flavorful for a traditional burger substitute!

  • 45 engagements

 

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