Media Placements – 08/21/19
Mushrooms in the News: 8-21-19
This week, the James Beard Foundation formally announced the winners of the 5th Annual Blended Burger Project. Outlets in Florida and Alabama have also shared the news.
EatingWell included The Blend as an option for people who aren’t ready to go full plant-based, in a recent article titled “Americans Should Reduce Their Beef Intake by 40% to Save the Planet, According to a New Report.”
Share these headlines and social highlights from August 14 – August 21 with your networks.
MEDIA + SOCIAL/DIGITAL HIGHLIGHTS
Consumer
- Restaurants in Titusville and Cocoa Beach named winners in James Beard burger contest – Florida Today
- Two Brevard Restaurants Selected Winners of James Beard Foundation’s Blended Burger Project – Space Coast Daily (Florida)
- James Beard Blended Burger Project – The 360 Mag (Alabama)
- Americans Should Reduce Their Beef Intake by 40% to Save the Planet, According to a New Report – EatingWell
- Cooking in the Kitchen at Olum’s (Building a Better Burger) – WBNG (Binghamton, New York)
- Mushrooms Are Ready For Their Closeup – Fort Worth Business Press + 134 other outlets
- 35 Mushroom and Beef Recipes – Taste of Home
- Stuffed Portobello Mushrooms – Delish
Trade
- Mushroom Council extends blended burger reach with ‘Taste America’ tour sponsorship – The Produce News
- Markon Hosts Fifth Annual Summit for Plant-Forward Dishes – And Now U Know
NOTEWORTHY SOCIAL/DIGITAL ACTIVITY
As a precursor to our Mushroom Month activities, Mushroom Council partnered with several foodie influencers to drum up buzz around The Blend as a staple in everyday meals. Our influencer partners created recipes and shared them with their communities of followers through blogs and social posts, which will be reshared by more influencers during September to extend the reach of the content event further.
Share, engage and comment on The Blend recipe posts below!
Delicious Little Bites: Beef and Mushroom Enchiladas
https://deliciouslittlebites.com/beef-mushroom-enchiladas/
- Facebook: https://www.facebook.com/DeliciousLittleBites/posts/2341584879436175
- Instagram: https://www.instagram.com/p/B0RDncxAFjl/
- Instagram Stories: https://dash.realclever.com/media/custom_data/Insta-Story-Screenshot-Blenditarian-Campaign.jpg
- Pinterest: https://www.pinterest.com/pin/180073685087774797/
- Twitter: https://twitter.com/DelishLilBites/status/1153641264191025152
- Twitter: https://twitter.com/DelishLilBites/status/1154048861129908224
Abra’s Kitchen: Teriyaki Turkey and Shiitake Mushroom Lettuce Wraps
https://abraskitchen.com/teriyaki-turkey-and-shiitake-mushroom-lettuce-wraps/
- Facebook: https://www.facebook.com/Abraskitchen/posts/2548556511841567
- Instagram: https://www.instagram.com/p/B0onez4pH-I/
- Instagram Stories: https://dash.realclever.com/media/custom_data/Screen_Shot_2019-08-06_at_11.54.16_AM.png
- Instagram Stories: https://dash.realclever.com/media/custom_data/Screen_Shot_2019-08-06_at_11.53.59_AM.png
- Pinterest: https://www.pinterest.com/pin/229542912244701956/
- Twitter: https://twitter.com/AbraPappa/status/1155979067696435201
- Twitter: https://twitter.com/AbraPappa/status/1157011751738720256
Plating Pixels: Gluten-Free Mushroom Meatloaf
https://www.platingpixels.com/mushroom-meatloaf-recipe/
- Facebook: https://www.facebook.com/PlatingPixels/posts/2342661445820099
- Instagram: https://www.instagram.com/p/B0pA1SnF8bk/
- Pinterest: https://www.pinterest.com/pin/483574078741733566/
- Instagram Stories: https://dash.realclever.com/media/custom_data/91A4BA09-2AA1-47B5-9D78-663353335421.png
- Instagram Stories: https://dash.realclever.com/media/custom_data/6197CB5C-3157-4DAD-B4B2-0C1EF735F6C8.png
- Twitter: https://twitter.com/platingpixels/status/1157076698568937472
- Twitter: https://twitter.com/platingpixels/status/1157077705763905536
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