Media Placements – 12/19/2022

Mushrooms in the News: 12-19-2022

Mushrooms are continuing to appear on 2023 trends lists. Datassential featured specialty mushrooms on their foodservice-centric trend forecast (calling out Lion’s Mane).

The Wall Street Journal shared Chef Mike Solomonov’s twist on a hummus recipe that heavily features oyster mushrooms. The New York Times also featured  a Chicken Stroganoff recipe via their New York Times Cooking site. Recipe Galleries also performed well this week, with Eating Well sharing two-, one focusing on mushrooms and the Mediterranean Diet, and the other spotlighting recipes that promote gut health. Eat This, Not That! and Mediafeed also shared recipe galleries.

Media + Social Digital Highlights

CONSUMER

• This Quick Hummus Recipe Will Make You Swear Off Store-Bought – The Wall Street Journal
• Am I getting enough Vitamin D? – The New York Times
• Chicken Stroganoff – The New York Times
• It’s all about the Fun-gi – WFAE 90.7 (Charlotte, NC)
• 21 Comforting Dinners for the Mediterranean Diet – Eating Well
• 19 Comforting Dinners That Support Gut Health – Eating Well
• Mushroom And Chile-Garlic Green Beans – Redbook Magazine
• Sausage-Stuffed Mushrooms – Woman’s World
• 15 Simple Ground Beef Recipes That Take 30 Minutes or Less – Eat This, Not That!
• Slow Cooker ‘Mushroom and Herb Chicken’ Is a Weeknight Miracle – Delishably
• 8 easy, healthy Christmas Day appetizers – Mediafeed

TRADE

• Datassential Unveils Food & Flavor Trends for 2023 and Beyond – PR Newswire

MUSHROOM COUNCIL SOCIAL/DIGITAL

Top Posts

This week’s top social posts included a celebration of the Portabella mushroom, as well as a recipe for vegan stuffed mushrooms.

Post Performance:

• Impressions: 14,741
• Engagements: 1,924
• Comments: 33
• Shares: 63

Engage with this post on Facebook, Instagram, and Twitter.

Post Performance:

• Impressions: 15,176
• Engagements: 1,343
• Comments: 46
• Shares: 53

Engage with this post on Facebook, Instagram, and Twitter.

The views and opinions in the article links included in this email are those of the authors and do not necessarily represent the views and opinions of the Mushroom Council.