Media Placements - 12/4/19 – The Mushroom Council

Mushrooms in the News: 12-4-19

Mushrooms were featured strongly in Thanksgiving recipe coverage in outlets such as The Washington Post, Food52 and O, the Oprah Magazine. In an article all about gravy, Becky Krystal of Washington Post says: “Mushrooms are a no-brainer, and they pack a real punch when combined with miso.”

We continue to see more trend coverage roll in as 2020 approaches, including a recent article published on Forbes about “Why Blended Products Are On The Rise.”

Applegate recently sent out a press release spotlighting their blended burger in college campuses. Wisconsin outlets including The Cap Times and The Morning Show have covered the news.

MEDIA + SOCIAL/DIGITAL HIGHLIGHTS

Consumer

Meat, Meet Plants: Why Blended Products Are On The Rise – Forbes
Get on the gravy train with these smart tips for seasoning, serving and more – The Washington Post (print)
With mushroom-blended burger, UW-Madison takes another small step toward sustainable eating – The Cap Times (Wisconsin)
With mushroom-blended burger, UW-Madison takes another small step toward sustainable eating – University of Wisconsin-Madison Housing
UW-Madison features Blended Burger – The Morning Show WMTV
12 of the Most Common Types of Mushrooms – Country Living
9 trendy foods you’ll want to try before 2020 – USA Today
4 Clever Ways to Add More Fruits and Vegetables to Everyday Family Meals and Snacks – Liz’s Healthy Table
7 Top Health Product Trends Entering 2020 – Nutrition Products International
Mushroom Gourmet – Victoria Mag
Farm Show 2020: What’s new, from beer samples, to Philly Port sandwiches and grilled cheese stix – Penn Live
Where to Eat and Drink at 14 N.Y.C. Museums Right Now – The New York Times (blended burger inclusion)
10 Make-Ahead Appetizers for a Streamlined, Stress-Free Holiday – Food 52
Crab-Stuffed Mushrooms – EatingWell
Stuffed Mushrooms – O, The Oprah Magazine

Trade

Applegate’s blended burgers graduate to college campuses – Meat + Poultry

Media Placements – 12/4/19

Mushrooms in the News: 12-4-19

MEDIA + SOCIAL/DIGITAL HIGHLIGHTS

NOTEWORTHY SOCIAL/DIGITAL ACTIVITY