The Blend™
The Trend is to Blend! Encourage your customers and consumers to blend finely-chopped, umami-rich mushrooms with ground meat in America’s iconic foods. The Mushroom Council provides several materials to help […]
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School Nutrition
Classroom Education Mushrooms are the perfect companion to classroom learning. From mushroom nutrition to growing and processing, our resources can be used to reinforce and promote nutrition and sustainability education […]
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Foodservice
Unsurpassed Sustainability Researchers have noted mushrooms can be considered one of the most sustainably produced foods in the United States. Nutritional Powerhouse The Mushroom Council has invested in scientific research […]
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Retail
Mushroom Best Practice Assortment This guide focuses on the first fundamental – assortment and space. As the mushroom category has grown, so has the availability of many different mushroom varieties […]
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Sales and Marketing Materials
Enhance any promotion by using the Mushroom Council’s free marketing resources and how-to guides to sell more fresh mushrooms. Mushroom Loyalist The Mushroom Council® will target its most loyal shoppers […]
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Video Library
Image Library Download photos and variety information for each mushroom type for use in your marketing materials and consumer education program.
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Best Practices
Mushroom Best Practices Assortment Guide As the retail landscape becomes increasingly competitive, best of class retailers differentiate themselves with merchandising strategies and tactics aimed at their shoppers’ unique needs and […]